Blue Accounting is focused on effectively leveraging and sustaining our primary asset – the world’s largest freshwater system.
This requires an adaptive, issue-based process that links water-related management decisions and investments, in both public and private sectors, to desired social, environmental and economic outcomes. A holistic and connected process will help us improve economic efficiency, realize competitive advantage, assure water security and enhance quality of life.
The social value and quality of life outcomes that Blue Accounting aims to achieve are:
- Awareness of water value
- Stewardship of, and investment in, water resources
Our pilot issues are exploring ways to measure progress towards these social outcomes as well as environmental and economic outcomes. By taking this approach, we hope to develop a system where Great Lakes ecosystems, economies, and societies support one another.